Immersive Touch Points:
Proprietary engagement platform that measures and tracks the consumer’s purchase consideration journey. This delivers branded messaging designed to influence the consumer’s behavior by creating immersive call-to-action experiences. ITP digitally communicates a unique offer to consumers. ITP activates against in-store POS to create an engaging experience. ITP captures consumer data and maps the purchase consideration journey and rewards performance. Continued use of GPS running in the background can dramatically decrease battery life.